Marketing Manager

Meet Retarus, a global provider of enterprise communication services, that takes pride in its continual startup culture even after 28 years in business. We're growing our team of smart, hungry, and upbeat doers who crave the chance to build something new at the epicenter of tech and culture. We are looking for a growth marketing catalyst, who thrives in a fast-paced environment and finds joy in creative problem solving.

The Marketing Manager at Retarus will be responsible for spearheading the strategic initiatives through multiple marketing tactics. He/ she will drive the marketing strategy by interfacing with Retarus’ US marketing agency to translate vision to direction, lead execution of campaigns, manage creative assets, work on timelines and deliverables as well as collaborating across teams to ensure a smooth end-to-end process.

The ideal candidate should have exceptional skills in communication, attention to detail, and prioritization. He/ she will have traditional and digital marketing experience, along with the ability to manage multiple projects to further the effectiveness and efficiencies of the growth marketing goals.

If this sounds like you, join the Retarus flock.

  Responsibilities

  •  Work in close collaboration with Retarus’ full-service marketing agency to drive engagement, lead generation and opportunity creation.
  • Manage all facets of development from timelines, planning and production, through to approval and delivery for Retarus’ growth marketing campaigns.
  • Liaise with internal departments (including global marketing, product marketing, management etc.) to collect, define, and understand all initiatives and broader needs.
  • Oversee all US-centric marketing tactics including but not limited to SEO improvement, lead generation, PPC, CRO, Social Media, content development to help drive the Cross Vertical, Cross Product strategic approach.
  • Support the growing salesforce in the US through lead generation and sales enablement. Ensure a smooth lead workflow between multiple platforms (CRM and HubSpot).
  • Continually develop knowledge of growth marketing specifications and best practices to enable change that drives team towards efficient, high quality delivery.
  • Lead strategic brand recognition through variety of outbound and inbound marketing efforts, PR campaigns, social media, tradeshows & local events.
  • Set targets and measure the efficacy and efficiency of the work. Develop reports to measure the health of marketing campaigns, collaborating with analytics in the process.
  • Promote team cooperation and create a successful work environment by working effectively with cross departments in order to create and improve collateral, trainings, best practices, coaching, tradeshows, and other projects as fit.
  • Additional responsibilities may include providing market research activities, design-based work as needed, various market assistance and project management, and helping improve the current program offerings.
  • Role includes projecting and creating a positive and professional image for Retarus as an evangelist in promoting the company, products and services to high level prospects.

 

 Basic Qualifications

  • Masters in marketing, business management, a technical field, or related field is required.
  • 4+ years previous work experience as a marketing professional is desired.
  • B2B Agency experience is a plus.
  • Responsibilities should have included execution of marketing strategies, demand generation, and analysis.
  • Strong verbal and written communication skills and ability to adapt and learn quickly.
  • Technology background preferred – must understand SAAS environments.
  • Ability to demonstrate a comprehensive understanding of brand development and online marketing concepts.
  • Solid strategic and project management skills, detail oriented and highly organized.
  • Proficiency with MS products (Word, Excel, and PowerPoint), Adobe, HubSpot, CMS, and CRM tools.

 

Desired Characteristics

  • Demonstrated leadership skills and ‘take charge’ attitude
  • Self-starter, able to consistently deliver without requiring significant oversight and direction.
  • Passion for producing highly detailed work, and for leading correctness and accuracy across wide breadth of assignments
  • Highly collaborative, able to build mutually beneficial relationships with delivery teams.
  • Comfortable with uncertainty, but with the drive to establish order and structure.
  • Keen understanding of how to consistently “move the ball forward” in varied circumstances.
  • Ability and desire to continually learn and improve the status quo
  • Proactive and process-driven, with ability to think ahead to full scope of projects and deliver work on time and accurately.
  • Experience developing, researching and presenting formal presentations to senior level management and other end users.
Usually responds within two weeks

Or, know someone who would be a perfect fit? Let them know!

Secaucus

300 Lighting Way
07094 Secaucus Directions nicole.allbrook@retarus.com +1 201-777-7276 View page

Perks & Benefits

  • Comprehensive Health, Dental, and Vision Insurances

  • Competitive Paid Time Off

  • Retirement Savings Plan and Investment Options

  • Short & Long Term Disability Coverage

  • International Travel and Rotation Program

  • Flexible Schedule

  • Volunteering Programs & Charitable Initiatives

  • Fresh Fruit, Snacks, Coffee & Drinks

  • Holiday & Summer Parties

  • Fun Environment with Foosball Table and Arcade Games

  • Dog Friendly Office

Workplace & Culture


 

Already working at Retarus?

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